The company google was sued in the US over claims it illegally and tracking of people even when they’re in incognito mode.
Many people assume when they’re browsing in private, nobody is tracking but google does and said this isn’t the case.
The search denies this is illegal and it upfront about the data collection it collects in this mode.
The proposed class action likely includes “millions” of Google users who since 1 June 2016 browsed the internet in private mode according to law firm Boies Schiller Flexner who filed the claim on Tuesday in federal court in San Jose, California.
One option is for visitors to install Google Analytics browser opt-out extension to disable measurement by Google Analytics, it says.