How American rapper, Snoop Dogg made £5.3m ‘in 60 seconds’
Legendary American rapper, Snoop Dogg has reportedly raked in more than £5 million from his appearance in Just Eat’s new advert, which aired for 6o seconds only.
The rapper, 48, is the face of the takeaway delivery service’s new campaign and recorded a new song for the company.
The star gives the jingle ‘Did somebody say Just Eat’ a new twist in the popular advert.
It has been seen nearly 7 million times on YouTube and a music insider told The Sun that the rapper has earned £5.3million from the deal.
The source said;
‘It’s easy money and the adverts have proved a hit with audiences.
‘Snoop is a legendary character so the negotiation took time and plenty of cash.
‘But having him on board has not only driven sales, it’s given the brand a massive boost.’
The music insider said the song has proved very popular on social media and is the company’s most successful advert.
Calvin Cordozar Broadus Jr. (born October 20, 1971), better known by his stage name Snoop Dogg, is an American rapper, singer, songwriter, producer, media personality, entrepreneur, and actor. His music career began in 1992 when he was discovered by Dr. Dre and featured on Dre’s solo debut, “Deep Cover”, and then on Dre’s solo debut album, The Chronic. He has since sold over 23 million albums in the United States and 35 million albums worldwide.